Zebra · Industrial barcode label printer

Zebra ZT231 Industrial Printer

A 4-inch light-industrial label printer with a metal frame, colour touch screen and up to 12 ips, and an optional field-installable UHF RFID kit, for shipping, carton, product and work-in-process labels.

Print width
104 mm (4.09 in.)
Speed
Up to 305 mm/s (12 ips) at 203 dpi
Resolution
203 or 300 dpi
Display
4.3 in. colour touch screen
Ports
USB · Serial · Ethernet · USB Host · BLE
RFID
Optional UHF kit, field installable

ZT231 price in India: ask our team for today's competitive price. Share your requirement and budget, and we will help you choose the right configuration and send a written quotation with current pricing and delivery time.

Covered by the manufacturer's warranty. The warranty period, terms and conditions are as declared by Zebra.

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Zebra ZT231 industrial label printer with colour touch screen and side window, three-quarter view

Photos

More views of the Zebra ZT231

Why the ZT231

4-inch industrial labels at up to 12 ips, RFID added later

The ZT231 is the 4-inch model in Zebra's ZT200 Series and the successor to the ZT230. It prints direct thermal or thermal transfer, runs Link-OS, and takes a cutter, peeler, wireless card or UHF RFID kit after purchase.

12 ips at 203 dpi

Up to 305 mm/s (12 ips) at 203 dpi and 203 mm/s (8 ips) with the optional 300 dpi printhead, across a 104 mm print width. Speeds can be set from 2 ips upwards in 1 ips steps.

Colour touch screen

A 4.3-inch colour resistive touch screen, usable with gloves, shows status, wizards and how-to videos. Three-colour LEDs show printer state from a distance.

Wired ports as standard

USB 2.0, RS-232 serial, 10/100 Ethernet and USB Host are built in, with Bluetooth Low Energy and a Print Touch (NFC) tag. One option slot takes 802.11ac Wi-Fi, a second Ethernet port or an applicator interface.

Add RFID later

A field-installable UHF kit adds Zebra's RE40 reader/encoder for EPC Gen 2 V2.1, ISO/IEC 18000-63 and RAIN RFID tags, with a minimum tag pitch of 16 mm and Adaptive Encoding to simplify inlay placement.

Large rolls, long ribbons

Media rolls up to 203 mm outside diameter on a 76 mm core, or 152 mm on a 25 mm core, and 450 m ribbons, so changes are less frequent than on a desktop printer.

Keeps your label formats

It runs ZPL and ZPL II, with EPL and EPL2 on 203 dpi models, so formats from ZT230 and other Zebra printers carry over. Zebra's Printer Emulations (some need a licence) can take formats written for other brands.

Used in

  • FMCG and 3PL warehouses (carton and pallet labels)
  • E-commerce and courier dispatch
  • Auto-component and electronics plants (work-in-process, part labels)
  • Pharmaceutical and API packing
  • Retail distribution centres

For buyers in India

Using the ZT231 in India

These are the points buyers in India ask us about the ZT231. Mention the ones that apply to you when you request a quote.

Confirm India's RFID setting and 865-868 MHz tags

Before ordering a ZT231 for RFID, confirm the India setting and buy tags tuned for India's 865-868 MHz UHF RFID band. The ZT231's field-installable kit encodes EPC Gen 2 V2.1 and RAIN RFID tags at a minimum pitch of 16 mm, and Zebra RFID printers carry a region code and an RFID country code chosen at setup.

EAN-13 and GS1-128 on one 4-inch carton label

The ZT231 fits an EAN-13 for the product and a GS1-128 carton code on one 4-inch label, with 104 mm of print width. GS1 India notes that EAN-13 (GTIN-13) is the most used barcode number in India, with numbers it issues starting 890, and that GS1-128 is mainly used for shipping. The ZT231 prints EAN-13, Code 128 with UCC Case Codes (the basis of GS1-128), GS1 DataBar (RSS-14), Data Matrix and QR Code.

A 4 × 6 inch label in about 0.50 s at 12 ips

The ZT231 prints a 4 × 6 inch shipping label, 152.4 mm long, in about 0.50 seconds at 305 mm/s (12 ips, 203 dpi). With the 300 dpi head at 203 mm/s (8 ips) it takes about 0.75 seconds.

Rated to 40 °C: find it a cool spot in summer

On an uncooled shop floor, give the ZT231 an air-conditioned spot from March to June. It is rated to run at 5 °C to 40 °C in thermal transfer and 0 °C to 40 °C in direct thermal, at 20-85% humidity, non-condensing.

Specifications

Zebra ZT231 technical specifications

Zebra ZT231 specifications
General
Print methods Direct thermal or thermal transfer
Construction Metal frame; bi-fold media door with large clear window; side-loading supplies path
User interface 4.3 in. colour resistive touch screen with menu, wizards and how-to videos; three-colour status LEDs
Memory 256 MB SDRAM memory; 256 MB on-board linear Flash memory
User-available memory 32 MB SDRAM; 64 MB Flash for downloadable objects
Firmware ZPL and ZPL II; EPL and EPL2 (203 dpi models only; EPL line mode on direct thermal models); ZBI 2.0 optional
Standard features Thin film printhead with E3 Element Energy Equalizer; real-time clock; auto calibration; advanced label counters; printhead element out detection; tool-less platen and printhead removal; ENERGY STAR certified
Software ZebraDesigner Essentials label design tool (free); Print DNA tools (now called Zebra DNA) including Printer Profile Manager Enterprise, PrintSecure and Printer Emulations (some features need a licence)
Printing
Resolution 203 dpi/8 dots per mm; 300 dpi/12 dots per mm (optional)
Maximum Print Width 4.09 in./104 mm
Maximum Print Speed 12 ips (203 dpi); 8 ips (300 dpi)
Programmable print speeds 2-12 ips (51-305 mm/s) at 203 dpi; 2-8 ips (51-203 mm/s) at 300 dpi; in 1 in. steps
Media Sensors Moveable transmissive and reflective sensors
Maximum Print Length 203 dpi: 157 in/3988 mm; 300 dpi: 73in/1854 mm
Media registration tolerance Vertical and horizontal: less than ±1.0 mm (±0.039 in.)
Barcode ratios 2:1, 7:3, 5:2 and 3:1
1D barcodes Code 11, Code 39, Code 93, Code 128 with subsets A/B/C and UCC Case Codes, ISBT-128, UPC-A, UPC-E, EAN-8, EAN-13, UPC and EAN with 2 or 5 digit extensions, Plessey, Postnet, Standard 2-of-5, Industrial 2-of-5, Interleaved 2-of-5, Logmars, MSI, Codabar, Planet Code
2D barcodes Aztec, Codablock, PDF417, Code 49, Data Matrix, MaxiCode, QR Code, MicroPDF417, TLC 39, RSS-14 (and composite)
Fonts and graphics 7 bitmapped and 1 smooth-scalable font (CG Triumvirate Bold Condensed); Unicode-compliant; IBM Code Page 850 international character sets; user-defined fonts and graphics, including logos
RFID (optional kit) UHF field-installable kit with integrated Zebra RE40 reader/encoder; tags compatible with UHF EPC Gen 2 V2.1, ISO/IEC 18000-63 and RAIN RFID; minimum tag pitch 0.6 in./16 mm; Adaptive Encoding Technology; RFID job monitoring and RFID log; multi-vendor chip-based serialization (MCS)
Media
Minimum Label and Liner Length Tear mode: 0.7 in/18 mm; Cutter mode: 1 in/25 mm; Peel mode: 0.5 in/13 mm
Maximum non-continuous label length 39 in./991 mm
Media Width 0.75 in./19.4 mm to 4.50 in./114 mm
Media Roll Size 8.0 in./203 mm O.D. on a 3.0 in./76 mm I.D. core; 6.0 in./152 mm O.D. on a 1.0 in./25 mm I.D. core
Media Thickness 0.003 in./0.076 mm to 0.010 in./0.25 mm
Media Types Continuous, die-cut, notch, black mark
Ribbon Standard Length 1,476 ft./450 m
Ribbon Width 1.57 in./40 mm to 4.33 in./110 mm
Ribbon Core 1.0 in./25.4 mm
Maximum ribbon roll size 3.2 in./81.3 mm O.D. (450 m) on a 1.0 in./25.4 mm I.D. core; ribbon wound ink-side out (thermal transfer models only)
Media handling options Front-mount passive peel without take-up spindle; peel with liner take-up spindle (factory fitted only); front-mount guillotine cutter
Connectivity
Standard USB 2.0; RS-232 serial (DB9F); 10/100 Ethernet; USB Host; Bluetooth Low Energy; Print Touch (NFC) tag
Options (one per printer) 802.11ac Wi-Fi card; 10/100 Ethernet card (second port); applicator interface
Keyboard display unit ZKDU keyboard display unit for stand-alone printing
Physical and environment
Dimensions ZT231 Closed: 17 in. L x 9.5 in. W x 11 in. H; 432 mm L x 241 mm W x 279 mm H; ZT231 with Liner Takeup Unit: 17 in. L x 9.5 in. W x 12.75 in. H; 432 mm L x 241 mm W x 324 mm H
Weight ZT231: 20 lbs./9.1 kg; ZT231 with Liner Takeup Unit: 24 lbs./10.9 kg
Operating Temp. Thermal transfer: 40ºF to 104ºF/5º to 40ºC; Direct thermal: 32ºF to 104ºF/0º to 40ºC
Storage/Transportation Temperature -40ºF to 140ºF/-40º to 60ºC
Operating Humidity 20% to 85% non-condensing
Storage Humidity 5% to 85% non-condensing
Electrical Universal auto-ranging (PFC-compliant) power supply 100-240 VAC; 50-60 Hz; ENERGY STAR certified
Agency Approvals IEC 62368-1, EN55022 Class B, EN55024, EN55035, EN61000-3-2, EN61000-3-3, FCC Class B, ICES-003, FCC 15.209; 15.247(d), IC RSS 247, EN 300 328, EN 301 893, EN 62311, cTUVus, CE Marking, UKCA, VCCI, RCM, S- Mark, CCC, CU EAC, BSMI, KCC
Warranty
Warranty Covered by the manufacturer's warranty. The warranty period, terms and conditions are as declared by Zebra.

Optional accessories

  • 300 dpi printhead
  • 802.11ac Wi-Fi option card
  • Second 10/100 Ethernet option card
  • Applicator interface
  • Front-mount passive peeler
  • Peeler with liner take-up (factory fitted)
  • Front-mount guillotine cutter
  • UHF RFID kit (field installable)
  • ZKDU keyboard display unit

Ask for labels, ribbons and any cutter, peeler, Wi-Fi card or RFID kit in the same quotation.

Specifications from Zebra's published documents, last checked 13 October 2026. Makers can change specifications without notice; we confirm the exact model and configuration in your written quotation. About our product information

More detail

More about the Zebra ZT231

Simple Operation with Smart Features

Reduce training time with the ZT231’s easy-to-use 4.3” full-color touchscreen. See status at a glance, access wizards and helpful how-to videos and make changes with the touch of a finger or gloved hand. Seamlessly integrate the ZT231 into your existing network as it is backwards compatible and features Printer Emulations to replace other brands without having to change label formats or rewrite code.

Make It Easy for Your IT Team

Take advantage of Zebra’s robust, ever growing Print DNATM software suite for added capabilities. Easily configure, troubleshoot and manage your printers onsite or remotely via a web-based dashboard. Compare your printer security settings against best practices and adjust to match your preferences, while protecting your data from vulnerabilities.

The Smart Choice Now and Later

The benefits of buying a ZT231 don’t end at the point of purchase. Expand your printer’s capabilities with field-installable upgrades when you need them. Add options such as a cutter or peeler, wireless connectivity or even UHF RFID encoding.

Don’t Compromise on Quality

With a durable metal frame, the ZT231 is ideal for light industrial environments. Print crisp text and barcodes with optional 300 dpi resolution. Advance your label throughput with print speeds up to 12 ips at 203 dpi, which Zebra calls industry-leading.

Get More Done with Greater Visibility

The ZT231 includes an all-new architecture to process more jobs at once and evolve with emerging technologies. Onboard analytics and printhead element out detection help you plan maintenance in advance. And, the easy tool-less platen and print head removal makes maintenance easy.

Small Footprint, Big Access

To help you make the most of your workspace, we’ve engineered the ZT231 with a space-saving, compact design and bi-fold door that reduces the height needed to open your printer. Take the trouble out of media loading with an intuitive design and color-coded cues. Adjustable sensors offer greater media flexibility and the large ribbon roll capacity lets you change media less frequently.

Connect Your Way

Take advantage of a variety of standard connectivity options including USB, Serial, Ethernet and USB Host. Tap to pair and print with compatible mobile devices with the Print Touch tag (NFC). Add a second Ethernet port, 802.11ac or an Applicator port.

Get RFID Without Complication

Incorporate UHF RFID printing and encoding for greater visibility and tracking. Get greater media flexibility and simple RFID calibration with Zebra’s adaptive encoding technology that eliminates complex placement guidelines.

Update, Troubleshoot and Monitor – All from a Single Location

With Zebra’s Printer Profile Manager Enterprise, part of Print DNA, you can easily manage, secure and troubleshoot your networked printers from any location. And an intuitive browser-based interface lets you see status at a glance, quickly triage issues to minimize downtime and perform updates and maintenance.

Unparalleled, Peace-of-Mind Printer Security

Security risks are real and costly. Endpoints are becoming popular targets – including networked thermal printers. Shield yourself from cyber attacks with Zebra’s PrintSecure, part of Print DNA. Easily configure your printers via secure connections, identify vulnerabilities, block unauthorized access and detect events before they happen.

Zebra Certified Supplies

Printing supplies provide a digital voice for assets across your supply chain. You rely on them to disseminate critical data throughout your organization. If something goes wrong with your printing supplies, operations are interrupted, productivity suffers and costs rise. Zebra says it designs, produces and rigorously pretests its own line of labels and tags to ensure consistent, optimized performance in your Zebra printer, and recommends Zebra Certified Supplies for what it calls industry-leading quality, service and thermal printing expertise.

Backed by Zebra’s Worldwide Service and Support

Access repair support services anywhere around the globe through Zebra and what Zebra describes as its trusted network of more than 10,000 partners.

Compare

ZT231 or another model?

Zebra ZT231 compared with similar models
Feature Zebra ZT231 Zebra ZT411
Maximum print width 104 mm (4.09 in.) 104 mm (4.09 in.)
Maximum print speed 305 mm/s (12 ips) at 203 dpi 356 mm/s (14 ips) at 203 dpi
Resolution 203 or 300 dpi 203, 300 or 600 dpi
Standard ports USB 2.0, serial, Ethernet, USB Host, BLE USB 2.0, serial, Ethernet, Bluetooth 4.1, dual USB Host
RFID Field-installable UHF kit UHF encoder option, incl. on-metal kit
Best for Light-industrial labelling in a small space Heavier duty, 600 dpi or on-metal RFID tags

Exploring for a different use?

If your job differs from what the ZT231 is built for, these Zebra models may fit it better:

  • Buyers who need 600 dpi for very small labels, or print and encode on-metal RFID tags, often look at the Zebra ZT411 (203, 300 or 600 dpi, up to 14 ips; on-metal RFID kit (203 or 300 dpi)).
  • Buyers who print 6-inch carton, pallet or drum labels, often look at the Zebra ZT421 (up to 168 mm print width).

Not sure which one fits? Tell us how you will use it and we will recommend a model.

Part numbers

Zebra part numbers for the ZT231

Quote the part number for your ZT231 in your enquiry and we confirm the exact part. These are Zebra's own codes; if you do not have yours, send a photo of the device's rating label.

Printheads

Printheads for the Zebra ZT231
Part number What it is Ask about this part
P1123335-056 203 dpi Printhead, ZT111 / ZT211 / ZT231 Ask on WhatsApp about P1123335-056 (opens in a new tab)
P1123335-057 300 dpi Printhead, ZT111 / ZT211 / ZT231 Ask on WhatsApp about P1123335-057 (opens in a new tab)

Printheads for every printer we sell · Is it the printhead? Symptoms, tests and when to replace

Part numbers as published by Zebra, checked in Zebra's published documents on 10 October 2026. Parts and printer configurations available in India can change; we confirm the exact code and the delivery time in your quotation. About our product information

Request a quote for parts for the Zebra ZT231

Downloads

Datasheet and documents

Questions buyers ask

ZT231 FAQ

What is the price of the Zebra ZT231 in India?

The ZT231 price depends on the resolution you choose (203 or 300 dpi), the options you add and the quantity. We can quote the labels and ribbon with it. Ask our team for today's competitive price: share your requirement and budget, and we will help you choose the right configuration and send a written quotation with current pricing and delivery time.

We have a ZT230. Is the ZT231 the replacement?

Yes. Zebra stopped selling the ZT230 on 27 June 2022 and its support in Asia-Pacific ended on 31 January 2026; Zebra names the ZT231 as the successor. It keeps the 104 mm print width and Zebra's ZPL language, with EPL on 203 dpi models, so most label formats carry over. Send a photo of a label you print today with your enquiry.

ZT231 or ZT411: which should we choose?

Both print 104 mm wide at 203 or 300 dpi. The ZT231 reaches 305 mm/s (12 ips) and suits light-industrial work in a smaller footprint. The ZT411 reaches 356 mm/s (14 ips), adds a 600 dpi option, Bluetooth 4.1 (the ZT231 has Bluetooth Low Energy), two option slots, an internal rewinder and an on-metal RFID kit, for heavier duty or very small, fine labels.

Can we add RFID to a ZT231 later?

Yes. Zebra offers a field-installable UHF RFID kit with its RE40 reader/encoder. It encodes EPC Gen 2 V2.1, ISO/IEC 18000-63 and RAIN RFID tags at a minimum pitch of 16 mm, and Adaptive Encoding Technology removes most inlay placement rules. In India, use tags made for the 865-868 MHz band.

Can the ZT231 print 4 × 6 inch shipping labels?

Yes. A 4 × 6 inch label is 101.6 mm wide and 152.4 mm long. The ZT231 takes media from 19.4 mm to 114 mm wide, prints 104 mm wide and handles non-continuous labels up to 991 mm long. Rolls up to 203 mm across fit on a 76 mm core.

Which connections come standard, and can it go on Wi-Fi?

USB 2.0, RS-232 serial, 10/100 Ethernet and USB Host are standard, with Bluetooth Low Energy and a Print Touch (NFC) tag for pairing. Wi-Fi is an option: one slot takes an 802.11ac Wi-Fi card, a second Ethernet port or an applicator interface.

Can Allmark install the ZT231 and connect it to our software?

Yes. We install the ZT231 at your site, connect it so your ERP, warehouse or billing software prints to it (our own warehouse management system included) and train the people who use it. Tell us the software when you ask for a quote, and we include the setup in the quotation.

Get a written ZT231 quote with labels and setup

Send your label size, how many labels you print a day and the software you print from; we reply with a written quotation.

Since 2014 · 2000+ customers · 75,000+ devices installed · On-site installation & training · Software & ERP integration